The multibrand inspiration campaign Women’s summer on eobuwie.pl presented the latest summer trends – elegant mules from three different brands, including Guess. Promotion on-site, in physical stores, direct marketing and paid media (YouTube, Social Media, Programmatic) was based on dedicated photo and video shooting.
Campaign duration: 17 days
- Over 12 million online ads views
- Sales during the campaign 57% higher than last year
- Products from the category viewed 20% more often
- Number of products sold increased by 78% during the campaign.