Advertising Services Blog

ADVERTISING SERVICES NEWS

Discover what’s new at MODIVO Advertising Services. Reach for market trends, accurate data and interesting insights.

HUGO Blue Party recap: Celebrating the new HUGO line on MODIVO

The debut of the HUGO Blue line lit up European capitals in blue – including Warsaw, thanks to MODIVO. To celebrate the launch of this new collection available in our multibrand online store, we invited our customers, media, influencers, and brand friends to join us for an evening Blue Party.

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Inspirations for hikers in the multibrand advertising campaign ‘Outdoor’ on eobuwie.pl

In addition to dedicated campaigns on our platforms, where we promote individual brands, our regular marketing activities also include multibrand campaigns. In these, we inspire consumers with multiple brands within a given category, showcasing a broad range of the latest trends and offerings from our stores.

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MODIVO Power Dressing Workshops with fashion brands in SS24

MODIVO Power Dressing Workshops are a series of themed events focused on building your own style and image, as well as empowering women in life and business. So far, three editions have taken place in the SS24 season in cooperation with our partners – unique fashion brands.

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Digital advertising trends to embrace in your marketing strategy in 2024

With the digital advertising landscape evolving at a rapid pace, staying competitive requires brands and marketers to stay ahead of the curve. Let’s explore the latest and most crucial trends to implement in your marketing strategy.

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MODIVO Ads: New features for advertisers

Our digital advertising platform has been up and running for half a year now. Since its launch, we have been continuously enhancing our tool to make it even more useful and intuitive for our advertisers. In this article, you will read about the new features of MODIVO Ads that we have recently implemented.

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Advertising campaigns: New Balance Run Your Way on eobuwie.pl

A 360-degree advertising campaigns allow reaching the audience at different stages of their purchasing journey through various communication channels, boosting its outcomes. Our fresh example is the Run Your Way campaign, which we executed for New Balance. It resulted in doubled sales of the brand’s products from the running category.

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MODIVO Ads: FAQ – All you want to ask about our tool

In this article, we have gathered all the essential information to answer any questions you might have about our advertising platform. Whether you are a beginner or an experienced user, we have got you covered with a guide to navigating MODIVO Ads.

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MODIVO Ads: Get to know our online advertising platform

It has been 3 months since we launched our MODIVO Ads advertising platform. Since then, more than 80 clients – fashion brands and marketplace merchants – have started using this tool. Their ads have already generated over 250 million views in total.

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